For years, hybrid cloud discussions centered on compute placement. But as Gartner highlights, the true chokepoint is now data. With unstructured data tripling by 2029, traditional “just buy more storage” models produce runaway costs, silos, and compliance blind spots.
Data Storage Management Services (DSMS) unify governance across environments. Unlike traditional vendor-specific storage, DSMS provides:
Regulations like GDPR, CPRA, and HIPAA make defensible deletion and retention management mandatory. DSMS enforces retention, automates deletion, and produces complete audit trails.
DSMS introduces FinOps for storage: identifying idle data, applying intelligent tiering, and forecasting costs with ±10% accuracy. This aligns cost directly with business value.
Generative AI depends on clean, labeled data. DSMS supports auto-tagging, lineage, and semantic enrichment—transforming unstructured data into AI-ready datasets.
Organizations that adopt DSMS as part of their hybrid cloud strategy will reduce waste, improve compliance, align costs to value, and accelerate AI adoption.